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Svend hollensen is associate professor of international marketing at the university of southern denmark and has worked as a marketing consultant for several international companies and organisations. May 02, 2019 essentials of global marketing svend hollensen pdf admin may 2, 2019 leave a comment essentials of global marketing has a clear structure, with a starting point in the smes and the five main decisions that smes and larger firms face in connection. Download it once and read it on your kindle device, pc, phones or tablets. Svend hollensen is associate professor of international marketing at the university of southern denmark and has worked as a marketing consultant for several international companies and organizations. Essentials of global marketing has a clear structure, with a starting point in the smes and the five main decisions that smes and larger firms face in connection with the internationalization process.

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